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Consumer Misinformation and the Brand Premium: A Private Label Blind Taste Test.

Bart J. BronnenbergJean-Pierre DubéRobert E. Sanders
Published in: Mark. Sci. (2020)
Keyphrases
  • database
  • learning algorithm
  • class labels
  • purchase behavior
  • real time
  • machine learning
  • test cases
  • privacy preserving
  • multi label
  • test data