When to "Fire" Customers: Customer Cost-Based Pricing.
Jiwoong ShinK. SudhirDae-Hee YoonPublished in: Manag. Sci. (2012)
Keyphrases
- customer demand
- customer behavior
- customer satisfaction
- customer service
- single product
- holding cost
- optimal pricing
- call center
- customer relationship management
- potential customers
- marketing strategies
- customer requirements
- customer data
- customer segmentation
- customer preferences
- retail banking
- total cost
- direct marketing
- inventory management
- customer base
- limited capacity
- customer support
- customer churn
- supply chain
- scheduling decisions
- service quality
- electronic commerce
- pricing strategies
- arrival process
- data mining
- software vendors
- service requirements
- cost sensitive
- marketing campaigns
- inventory control
- fixed cost
- setup cost
- optimal capacity
- market segments