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Breaking Transactional Sales: Towards an Acquisition Cycle in Subscription Business of Manufacturing Companies.
Calvin Rix
Günther Schuh
Volker Stich
Lennard Holst
Published in:
APMS (2) (2022)
Keyphrases
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manufacturing companies
manufacturing industry
advanced technology
supply chain
manufacturing enterprises
fault tolerant
cross selling
information systems
decision making
information technology
business processes
database
data acquisition