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Be careful what you wish for: The impact of advertisement choice on viewers' expectations.

Stephen C. NettelhorstWhitney K. JeterLaura A. Brannon
Published in: Comput. Hum. Behav. (2014)
Keyphrases
  • database systems
  • real time
  • computer vision
  • multiresolution
  • prospect theory
  • databases
  • decision making
  • website
  • preprocessing
  • trade off
  • factors influencing
  • high impact