Whitney K. Jeter

Publication Activity (10 Years)

Years Active: 2014-2017
Publications (10 Years): 1

Top Topics

Online Environment

Top Venues

Comput. Hum. Behav.

Publications

Stephen C. Nettelhorst, Whitney K. Jeter, Laura A. Brannon, Aaron Entringer
Can there be too much of a good thing? The effect of option number on cognitive effort toward online advertisements. Comput. Hum. Behav. 75 (2017)
Stephen C. Nettelhorst, Whitney K. Jeter, Laura A. Brannon
Be careful what you wish for: The impact of advertisement choice on viewers' expectations. Comput. Hum. Behav. 41 (2014)