Customer relationship management (CRM) in e-government: a relational perspective.
Shan Ling PanChee-Wee TanEric Tze Kuan LimPublished in: Decis. Support Syst. (2006)
Keyphrases
- customer relationship management
- e government
- electronic government
- competitive advantage
- public sector
- government services
- digital government
- customer churn
- knowledge management
- data mining technology
- marketing strategies
- relationship management
- data mining
- government agencies
- data mining applications
- public administration
- customer segmentation
- information sharing
- developing countries
- service delivery
- data model
- relational databases
- customer retention
- government organizations
- public organizations
- secure information sharing
- decision support system
- computational intelligence
- decision making