Zsolt Katona

Publication Activity (10 Years)

Years Active: 2001-2024
Publications (10 Years): 5

Top Topics

Advertising Campaigns

Social Structure

User Behavior Patterns

Top Venues

Publications

Peiyao Li, Noah Castelo, Zsolt Katona, Miklos Sarvary
Frontiers: Determining the Validity of Large Language Models for Automated Perceptual Analysis. Mark. Sci. 43 (2) (2024)
Aleksandr Gritckevich, Zsolt Katona, Miklos Sarvary
Ad Blocking. Manag. Sci. 68 (6) (2022)
Ron Berman, Zsolt Katona
Curation Algorithms and Filter Bubbles in Social Networks. Mark. Sci. 39 (2) (2020)
Xuesong Lu, Zsolt Katona, Tuan Phan
Shopping or Dining? Analyzing User Behavior to Flight Delay. ICIS (2018)
Ganesh Iyer, Zsolt Katona
Competing for Attention in Social Communication Markets. Manag. Sci. 62 (8) (2016)
Peter Pal Zubcsek, Imran Chowdhury, Zsolt Katona
Information communities: The network structure of communication. Soc. Networks 38 (2014)
Ron Berman, Zsolt Katona
The Role of Search Engine Optimization in Search Marketing. Mark. Sci. 32 (4) (2013)
Chrysanthos Dellarocas, Zsolt Katona, William Rand
Media, Aggregators, and the Link Economy: Strategic Hyperlink Formation in Content Networks. Manag. Sci. 59 (10) (2013)
Kaifu Zhang, Zsolt Katona
Contextual Advertising. Mark. Sci. 31 (6) (2012)
Gyula O. H. Katona, Gyula Y. Katona, Zsolt Katona
Most Probably Intersecting Families of Subsets. Comb. Probab. Comput. 21 (1-2) (2012)
Elie Ofek, Zsolt Katona, Miklos Sarvary
"Bricks and Clicks": The Impact of Product Returns on the Strategies of Multichannel Retailers. Mark. Sci. 30 (1) (2011)
Csaba Lenart, Péter Burai, Amer Smailbegovic, Tibor Biro, Zsolt Katona, Roko Andricevic
Multi-sensor integration and mapping strategies for the detection and remediation of the red mud spill in Kolontar, Hungary: Estimating the thickness of the spill layer using hyperspectral imaging and Lidar. WHISPERS (2011)
Zsolt Katona, Miklos Sarvary
The Race for Sponsored Links: Bidding Patterns for Search Advertising. Mark. Sci. 29 (2) (2010)
Zsolt Katona, Miklos Sarvary
Network Formation and the Structure of the Commercial World Wide Web. Mark. Sci. 27 (5) (2008)
Zsolt Katona
Levels of a scale-free tree. Random Struct. Algorithms 29 (2) (2006)
Zsolt Katona
3-Wise Exactly 1-Intersecting Families of Sets. Graphs Comb. 21 (1) (2005)
Zoltán Füredi, Zsolt Katona
Multiply intersecting families of sets. J. Comb. Theory, Ser. A 106 (2) (2004)
Zsolt Katona
containing two common elements. Discret. Math. 226 (1-3) (2001)