Zhengyuan Pan

Publication Activity (10 Years)

Years Active: 2019-2023
Publications (10 Years): 6

Top Topics

Anecdotal Evidence

Social Interaction

Targeted Advertising

Top Venues

Int. J. Inf. Manag.

Publications

Zhen Shao, Lin Zhang, Zhengyuan Pan, Jose Benitez
Uncovering the dual influence processes for click-through intention in the mobile social platform: An elaboration likelihood model perspective. Inf. Manag. 60 (5) (2023)
Lin Zhang, Zhen Shao, Zhengyuan Pan, Yuqiang Feng
Examining Individuals' Utilization of SPOC: Extending the Task-Technology Fit Model with Online and Offline Perspective. PACIS (2019)
Zhen Shao, Lin Zhang, Rui Zhang, Zhengyuan Pan
Impact of Gamification on Consumers' Online Impulse Purchase: The Mediating Effect of Affect Reaction and Social Interaction. PACIS (2019)
Zhen Shao, Zhengyuan Pan, Rui Zhao, Jiandong Wang
Examining Individuals' Ads Click Intention in the Wechat Moments: A Lens of Elaboration Likelihood Model. PACIS (2019)
Zhen Shao, Zhengyuan Pan
Building Guanxi network in the mobile social platform: A social capital perspective. Int. J. Inf. Manag. 44 (2019)
Zhen Shao, Zhengyuan Pan
Impact of Interactivity on Guanxi Network Building in the Wechat Moments: A Social Capital Perspective. HICSS (2019)