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Wen-Ning Wu
Publication Activity (10 Years)
Years Active: 2017-2017
Publications (10 Years): 1
Top Topics
Customer Relationship Management
Top Venues
ICEMT
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Publications
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Hsiu-Chia Ko
,
Wen-Ning Wu
Exploring the determinants of viewers' loyalty toward beauty YouTubers: a parasocial interaction perspective.
ICEMT
(2017)