Tathagata Ghosh

Publication Activity (10 Years)

Years Active: 2014-2020
Publications (10 Years): 1

Top Topics

Purchase Behavior

Online Shopping

Learning Technologies

Social Cognition

Top Venues

Int. J. E Bus. Res.

J. Electron. Commer. Organ.

Publications

Tathagata Ghosh
How to Make Effective Product Review Videos: The Influence of Depth, Frame, and Disposition on Consumers. J. Electron. Commer. Organ. 18 (4) (2020)
Tathagata Ghosh, Venu Gopal Rao
Consumer Confusion in Mobile Application Buying: The Moderating Role of Need for Cognition. Int. J. E Bus. Res. 10 (4) (2014)