Robert W. Palmatier

Publication Activity (10 Years)

Years Active: 2015-2023
Publications (10 Years): 1

Top Topics

Consumer Reviews

Top Venues

Publications

Zelin Zhang, Kejia Yang, Jonathan Z. Zhang, Robert W. Palmatier
Uncovering Synergy and Dysergy in Consumer Reviews: A Machine Learning Approach. Manag. Sci. 69 (4) (2023)
Ju-Yeon Lee, Shrihari Sridhar, Conor M. Henderson, Robert W. Palmatier
Effect of Customer-Centric Structure on Long-Term Financial Performance. Mark. Sci. 34 (2) (2015)