Philippa Ward

Publication Activity (10 Years)

Years Active: 2000-2011
Publications (10 Years): 0

Publications

Shuliang Li, Jim Zheng Li, Hong He, Philippa Ward, Barry J. Davies
WebDigital: A Web-based hybrid intelligent knowledge automation system for developing digital marketing strategies. Expert Syst. Appl. 38 (8) (2011)
Philippa Ward, Barry J. Davies, Helen Wright
The diffusion of interactive technology at the customer interface. Int. J. Serv. Technol. Manag. 1 (1) (2000)