Minah H. Jung

Publication Activity (10 Years)

Years Active: 2017-2020
Publications (10 Years): 2

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Publications

Kurt P. Munz, Minah H. Jung, Adam L. Alter
Name Similarity Encourages Generosity: A Field Experiment in Email Personalization. Mark. Sci. 39 (6) (2020)
Minah H. Jung, Leif D. Nelson, Uri Gneezy, Ayelet Gneezy
Signaling Virtue: Charitable Behavior Under Consumer Elective Pricing. Mark. Sci. 36 (2) (2017)