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Michael Haenlein
Publication Activity (10 Years)
Years Active: 2004-2012
Publications (10 Years): 0
Top Topics
User Generated Content
Long Term
Social Media
Top Venues
J. Syst. Inf. Technol.
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Publications
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Andreas M. Kaplan
,
Michael Haenlein
Social media: back to the roots and back to the future.
J. Syst. Inf. Technol.
14 (2) (2012)
Detlef Schoder
,
Michael Haenlein
The Relative Importance of Different Trust Constructs for Sellers in the Online World.
Electron. Mark.
14 (1) (2004)