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Social media: back to the roots and back to the future.

Andreas M. KaplanMichael Haenlein
Published in: J. Syst. Inf. Technol. (2012)
Keyphrases
  • social media
  • long term
  • knowledge base
  • social media data
  • information retrieval
  • artificial intelligence
  • social networks
  • multimedia
  • decision trees
  • user interface
  • user generated content
  • social media platforms