Mark Ng

Publication Activity (10 Years)

Years Active: 2016-2023
Publications (10 Years): 4

Top Topics

Technology Adoption

Factors Influencing

Information Literacy

Top Venues

Electron. Commer. Res.

Comput. Hum. Behav.

Int. J. Electron. Bus.

Electron. Commer. Res. Appl.

Publications

Mark Ng, Monica Law, Lubanski Lam, Celine Cui
A study of the factors influencing the viewers' satisfaction and cognitive assimilation with livestreaming commerce broadcast in Hong Kong. Electron. Commer. Res. 23 (3) (2023)
Mark Ng
Examining factors affecting mobile commerce adoption of Chinese consumers. Int. J. Electron. Bus. 13 (1) (2016)
Monica Law, Ron Chi-Wai Kwok, Mark Ng
An extended online purchase intention model for middle-aged online users. Electron. Commer. Res. Appl. 20 (2016)
Mark Ng
Factors influencing the consumer adoption of Facebook: A two-country study of youth markets. Comput. Hum. Behav. 54 (2016)