M. D. Sarwar-A. Alam

Publication Activity (10 Years)

Years Active: 2018-2019
Publications (10 Years): 4

Top Topics

Marketing Campaigns

Negative Impact

Social Network Sites

Top Venues

Int. J. Enterp. Inf. Syst.

Int. J. Appl. Decis. Sci.

Publications

M. D. Sarwar-A. Alam, Daoping Wang, Abdul Waheed, Muhammad Shahid Khan, Muhammad Farrukh
Analysing the impact of agile supply chain on firms' sales performance with moderating effect of technological-integration. Int. J. Appl. Decis. Sci. 12 (4) (2019)
M. D. Sarwar-A. Alam, Daoping Wang, Abdul Waheed
Impact of Digital Marketing on Consumers' Impulsive Online Buying Tendencies With Intervening Effect of Gender and Education: B2C Emerging Promotional Tools. Int. J. Enterp. Inf. Syst. 15 (3) (2019)
M. D. Sarwar-A. Alam, Daoping Wang, Kalsoom Rafique
Chinese One Belt-One Road Scholarship Initiative and its Impact on Sustainable Development of the Education Industry. ICMSS (2019)
M. D. Sarwar-A. Alam, Daoping Wang, Kalsoom Rafique
Analyzing the Impact of Social Network Sites and Social Applications on Buying Attitude in Developing Nations: Consumers' Engagement Using Flourishing Digital Platforms. Int. J. Enterp. Inf. Syst. 14 (4) (2018)