Kalsoom Rafique

Publication Activity (10 Years)

Years Active: 2017-2019
Publications (10 Years): 3

Top Topics

Decision Making

Marketing Campaigns

Social Network Sites

Sustainable Development

Top Venues

Int. J. Enterp. Inf. Syst.

Publications

M. D. Sarwar-A. Alam, Daoping Wang, Kalsoom Rafique
Chinese One Belt-One Road Scholarship Initiative and its Impact on Sustainable Development of the Education Industry. ICMSS (2019)
M. D. Sarwar-A. Alam, Daoping Wang, Kalsoom Rafique
Analyzing the Impact of Social Network Sites and Social Applications on Buying Attitude in Developing Nations: Consumers' Engagement Using Flourishing Digital Platforms. Int. J. Enterp. Inf. Syst. 14 (4) (2018)
Abdul Waheed, Jianhua Yang, Kalsoom Rafique
Understanding the effect of E-marketing (eM) on online consumer buying behavior. ICMSS (2017)