Juha Munnukka

Publication Activity (10 Years)

Years Active: 2014-2024
Publications (10 Years): 3

Top Topics

Risk Management

Open Source Software Development

Community Members

Top Venues

Comput. Hum. Behav.

Bled eConference

Electron. Mark.

Publications

Jussi Nyrhinen, Anu Sirola, Tiina Koskelainen, Juha Munnukka, Terhi-Anna Wilska
Online antecedents for young consumers' impulse buying behavior. Comput. Hum. Behav. 153 (2024)
Juha Munnukka, Karoliina Talvitie-Lamberg, Devdeep Maity
Anthropomorphism and social presence in Human-Virtual service assistant interactions: The role of dialog length and attitudes. Comput. Hum. Behav. 135 (2022)
Juha Munnukka, Devdeep Maity, Hanna Reinikainen, Vilma Luoma-aho
"Thanks for watching". The effectiveness of YouTube vlogendorsements. Comput. Hum. Behav. 93 (2019)
Juha Munnukka, Heikki Karjaluoto, Anna Tikkanen
Are Facebook brand community members truly loyal to the brand? Comput. Hum. Behav. 51 (2015)
Heikki Karjaluoto, Juha Munnukka, Severi Tiensuu
The Effects of Brand Engagement in Social Media on Share of Wallet. Bled eConference (2015)
Juha Munnukka, Outi Uusitalo, Elisa Jokela
Advocacy participation and brand loyalty in virtual brand community. Bled eConference (2014)
Juha Munnukka, Pentti Järvi
Perceived risks and risk management of social media in an organizational context. Electron. Mark. 24 (3) (2014)
Heikki Karjaluoto, Juha Munnukka, Anna Tikkanen
Are Facebook Brand Community Members Really Loyal to the Brand? Bled eConference (2014)