Jing Li

Publication Activity (10 Years)

Years Active: 2015-2023
Publications (10 Years): 8

Top Topics

Positive And Negative

Project Success

Customer Reviews

Indirect Effects

Top Venues

Inf. Syst. Res.

Publications

Jing Li, Xin Xu, Eric W. T. Ngai
Presentational effects of photos and text in electronic word-of-mouth on consumer decisions. Internet Res. 33 (2) (2023)
Jing Li, Xin Xu, Eric W. T. Ngai
Does certainty tone matter? Effects of review certainty, reviewer characteristics, and organizational niche width on review usefulness. Inf. Manag. 58 (8) (2021)
Qianzhou Du, Jing Li, Yanqing Du, G. Alan Wang, Weiguo Fan
Predicting crowdfunding project success based on backers' language preferences. J. Assoc. Inf. Sci. Technol. 72 (12) (2021)
Xueming Luo, Xianghua Lu, Jing Li
When and How to Leverage E-commerce Cart Targeting: The Relative and Moderated Effects of Scarcity and Price Incentives with a Two-Stage Field Experiment and Causal Forest Optimization. Inf. Syst. Res. 30 (4) (2019)
Jing Li, Xin Xu, Eric Ngai
How Prior Users' Helpfulness Votes on a Review Influence Subsequent Users' Trust of the Review and Corresponding Product Evaluations in E-commerce Context. AMCIS (2018)
Jing Li, Xin Xu, Eric W. T. Ngai
An Investigation of the Presentational Impacts of User-Generated Picture and Text on Consumer Information Processing and Attitude Outcomes in the e-WOM Context. AMCIS (2017)
Jing Li, Xin Xu, E. W. T. Ngai
An Examination of the Joint Impacts of Review Content and Reviewer Characteristics on Review Usefulness - the Case of Yelp.com. AMCIS (2016)
Jing Li, E. W. T. Ngai, Xin Xu
Is a Positive Review Always Effective? Advertising Appeal Effect in the Persuasion of Online Customer Reviews. PACIS (2015)