Eui-Bang Lee

Publication Activity (10 Years)

Years Active: 2015-2017
Publications (10 Years): 3

Top Topics

Market Conditions

Mobile Communication

Churn Prediction

Data Mining Technology

Top Venues

Ind. Manag. Data Syst.

Publications

Eui-Bang Lee, Sang-Gun Lee, Changgyu Yang
The influences of advertisement attitude and brand attitude on purchase intention of smartphone advertising. Ind. Manag. Data Syst. 117 (6) (2017)
Eui-Bang Lee, Jinwha Kim, Sang-Gun Lee
Predicting customer churn in mobile industry using data mining technology. Ind. Manag. Data Syst. 117 (1) (2017)
Eui-Bang Lee
The effect of technology innovation on mobile communication and mobile products. Ind. Manag. Data Syst. 117 (8) (2017)
Sang-Gun Lee, Changgyu Yang, Eui-Bang Lee
ICT product diffusion in US and Korean markets. Ind. Manag. Data Syst. 115 (2) (2015)