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Eleanor McIntosh
Publication Activity (10 Years)
Years Active: 2020-2020
Publications (10 Years): 1
Top Topics
Online Markets
Online Learning Communities
Social Support
Pricing Strategies
Top Venues
Bus. Process. Manag. J.
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Publications
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Barry Ardley
,
Eleanor McIntosh
,
John McManus
From transactions to interactions: the value of co-creation processes within online brand consumer communities.
Bus. Process. Manag. J.
26 (4) (2020)