Dai-Yu Wu

Publication Activity (10 Years)

Years Active: 2015-2018
Publications (10 Years): 1

Top Topics

Social Networking

Nash Equilibrium

Tourism Industry

Top Venues

Decis. Support Syst.

Publications

Hsin-Lu Chang, Yen-Chun Chou, Dai-Yu Wu, Sou-Chein Wu
Will firm's marketing efforts on owned social media payoff? A quasi-experimental analysis of tourism products. Decis. Support Syst. 107 (2018)
Hsin-Lu Chang, Dai-Yu Wu
Examining the Effect of Social Media Marketing in Tourism. ICEC (2015)