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Byeng-Hee Chang
Publication Activity (10 Years)
Years Active: 2006-2021
Publications (10 Years): 3
Top Topics
Factors Affecting
Qr Code
User Experience
Mobile Platform
Top Venues
Int. J. Mob. Commun.
Telematics Informatics
Comput. Hum. Behav.
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Publications
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Sang-Hyun Nam
,
Hun Kim
,
Byeng-Hee Chang
,
Sylvia M. Chan-Olmsted
Marketing theatrical films for the mobile platform: the roles of web content/social media, brand extension, WOM, and windowing strategies.
Int. J. Mob. Commun.
19 (4) (2021)
Byeng-Hee Chang
,
Sang-Hyun Nam
,
Shin-Hye Kwon
,
Sylvia M. Chan-Olmsted
Toward an integrated model of software piracy determinants: A cross-national longitudinal study.
Telematics Informatics
34 (7) (2017)
Kyung-Ho Hwang
,
Sylvia Chan-Olmsted
,
Sang-Hyun Nam
,
Byeng-Hee Chang
Factors affecting mobile application usage: exploring the roles of gender, age, and application types from behaviour log data.
Int. J. Mob. Commun.
14 (3) (2016)
Sun-Hee Lee
,
Byeng-Hee Chang
Factors influencing the use of portals on mobile internet devices.
Int. J. Mob. Commun.
11 (3) (2013)
Dong-Hee Shin
,
Jaemin Jung
,
Byeng-Hee Chang
The psychology behind QR codes: User experience perspective.
Comput. Hum. Behav.
28 (4) (2012)
Byeng-Hee Chang
,
Seung-Eun Lee
,
Byoung-Sun Kim
Exploring factors affecting the adoption and continuance of online games among college students in South Korea: Integrating uses and gratification and diffusion of innovation approaches.
New Media Soc.
8 (2) (2006)
Sylvia Chan-Olmsted
,
Byeng-Hee Chang
Audience knowledge, perceptions and factors affecting the adoption intent of terrestrial digital television.
New Media Soc.
8 (5) (2006)