Abubaker Shaouf

Publication Activity (10 Years)

Years Active: 2016-2020
Publications (10 Years): 2

Top Topics

Online Shopping

Statistically Significant

Online Environment

Top Venues

Int. J. Online Mark.

Comput. Hum. Behav.

Publications

Abubaker Shaouf
The Role of Website Visual Design in Predicting Consumers' Purchase Intentions: An Empirical Study in a B2C Online Environment. Int. J. Online Mark. 10 (4) (2020)
Abubaker Shaouf, Kevin Lü, Xiaoying Li
The effect of web advertising visual design on online purchase intention: An examination across gender. Comput. Hum. Behav. 60 (2016)