Social commerce and consumer search behavior: An eye-tracking study.
Patrick MikalefKshitij SharmaIlias O. PappasPublished in: AMCIS (2018)
Keyphrases
- search behavior
- social commerce
- business models
- web search
- search tasks
- search strategies
- search engine
- cloud computing
- user behavior
- social web
- information seeking
- visual search
- search result
- query logs
- human behavior
- query suggestion
- business processes
- search logs
- web search engines
- special issue
- search sessions
- life cycle
- electronic commerce
- information retrieval
- database
- search space
- case study
- recent trends