Factors Influencing Customer Retention and Switching in the Korea Broadband Internet Service Market.
Moonkoo KimJonghyun ParkJonghyun PaikPublished in: ICE-B (2009)
Keyphrases
- customer retention
- factors influencing
- internet services
- internet access
- customer satisfaction
- factors affecting
- customer relationship management
- mobile users
- computer technology
- customer churn
- data center
- smart phones
- mobile networks
- mobile services
- data centric
- wifi
- data mining
- resource management
- mobile phone
- management system