Why Are Users of Social Media Inclined to Word-of-Mouth?
Patrick MikalefAdamantia G. PateliMichail N. GiannakosPublished in: I3E (2013)
Keyphrases
- social media
- user generated content
- social networking
- user interface
- user generated
- social media platforms
- social networks
- social web
- end users
- user participation
- big data
- online social
- social interaction
- user interaction
- user model
- social media data
- online communities
- social networking sites
- collaborative filtering
- social media sites
- novice users
- daily life
- online social media
- online forums
- information access
- online social networks
- web content
- user experience
- digital libraries