Perceived Risk and Escrow Adoption: An Economic Analysis in Online Consumer-to-Consumer Auction Markets.
Xiaorui HuZhangxi LinAndrew B. WhinstonHan ZhangPublished in: ICIS (2001)
Keyphrases
- economic analysis
- online consumer
- perceived risk
- bidding strategies
- consumer behavior
- social media
- negative impact
- perceived usefulness
- electronic commerce
- electronic markets
- internet banking
- online marketplaces
- online shopping
- online auctions
- consumer reviews
- third party
- electronic marketplaces
- artificial intelligence
- early stage
- factors that affect
- structural equation modeling
- factors affecting
- electricity markets
- user satisfaction
- information sources
- social networks