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Increasing the Loyalty Effects of eCRM Across the Service Delivery Cycle.
Luuk P. A. Simons
Joleen van Loon
Nicole M. de Koning
Janneke Kruse
Harry Bouwman
Published in:
Bled eConference (2009)
Keyphrases
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service delivery
e government
life cycle
end to end
service provision
service management
government services
web services
government agencies
e learning
public sector
mobile technologies
customer satisfaction
online services
databases