The impact of product category on customer dissatisfaction in cyberspace.
Yooncheong ChoIl ImJerry FjermestadStarr Roxanne HiltzPublished in: Bus. Process. Manag. J. (2003)
Keyphrases
- customer support
- customer service
- electronic commerce
- product information
- user satisfaction
- customer behavior
- customer requirements
- customer satisfaction
- information systems
- customer base
- customer demand
- product design
- online stores
- technical support
- factors influencing
- consumer behavior
- life cycle
- neural network
- customer orders