Utilize Fuzzy Data Mining to Find the Living Pattern of Customers in Hotels.
Xu XuZhongfu ZhangZhihong FengYansong LiPublished in: FSKD (2) (2007)
Keyphrases
- data mining
- customer segmentation
- fuzzy sets
- customer relationship management
- pattern discovery
- direct marketing
- fuzzy logic
- soft computing
- data mining techniques
- clustering analysis
- membership functions
- pattern matching
- data analysis
- data warehouse
- knowledge discovery
- fuzzy set theory
- association rule mining
- knowledge discovery in databases
- data mining methods
- customer data
- pattern mining
- data mining algorithms
- association rules
- cluster analysis
- mining association rules
- marketing strategies
- association patterns
- computer science
- fuzzy controller
- web intelligence
- data mining applications
- outlier detection
- rough sets
- text mining
- decision trees
- fuzzy numbers
- concept lattice
- associative memory
- fuzzy measures
- intrusion detection
- customer service
- end users
- condensed representations
- pattern extraction
- real world