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A comparison of machine learning techniques for customer churn prediction.

Thanasis VafeiadisKonstantinos I. DiamantarasGeorge SarigiannidisKonstantinos Ch. Chatzisavvas
Published in: Simul. Model. Pract. Theory (2015)
Keyphrases
  • customer churn
  • prediction model
  • churn prediction
  • prediction accuracy
  • customer relationship management
  • neural network
  • data mining
  • text mining
  • information systems