Sponsorship of Case Study Competitions and Impact on Brand Equity-An Exploratory Study in the UAE Higher Education Sector.
Muneeza ShoaibVijaya KumarNeelofer MashoodHameedah SayaniPublished in: Int. J. Technol. Educ. Mark. (2017)
Keyphrases
- higher education
- case study
- distance learning
- learning technologies
- problem based learning
- online learning
- learning in higher education
- e learning
- hong kong
- blended learning
- technology enhanced
- mobile learning
- knowledge practices
- m learning
- learning management systems
- literature review
- open university
- corporate training
- hybrid learning
- software development
- educational process
- real world
- online education
- distance education