Login / Signup

A cross-cultural analysis of perceived product quality, perceived risk and purchase intention in e-commerce platforms.

Elena Rosillo-DíazFrancisco Javier Blanco-EncomiendaEsmeralda Crespo-Almendros
Published in: J. Enterp. Inf. Manag. (2020)
Keyphrases
  • product quality
  • purchase intention
  • cross cultural
  • perceived risk
  • quality control
  • electronic commerce
  • process control
  • online shopping
  • online stores
  • computer aided
  • product development
  • perceived usefulness