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Customer churn prediction system: a machine learning approach.
Praveen Lalwani
Manas Kumar Mishra
Jasroop Singh Chadha
Pratyush Sethi
Published in:
Computing (2022)
Keyphrases
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customer churn
prediction model
churn prediction
prediction accuracy
customer relationship management
data mining
rule induction
information retrieval
association rules
regression model
credit risk
data mining methods