Price Advertising by Manufacturers and Dealers.

Linli Xu Kenneth C. Wilbur S. Siddarth Jorge M. Silva-Risso

Published in: Manag. Sci. (2014)

Keyphrases

online advertising
supply chain
third party
revenue sharing
data mining
advertising campaigns
targeted advertising
mobile advertising
data sets
computer vision
metadata
decision trees
case study
social networks
database
sponsored search
consumer behavior
search advertising
internet advertising