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Repurchase intention in the Chinese e-marketplace: Roles of interactivity, trust and perceived effectiveness of e-commerce institutional mechanisms.
HaiJun Bao
Boying Li
Jiaying Shen
Fangfang Hou
Published in:
Ind. Manag. Data Syst. (2016)
Keyphrases
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perceived risk
online marketplaces
electronic marketplaces
perceived usefulness
user acceptance
electronic commerce
user satisfaction
online auctions
negative impact
business models
subjective norm
agent mediated
trust relationships