Login / Signup
Do customer reviews drive purchase decisions? The moderating roles of review exposure and price.
Ewa Maslowska
Edward C. Malthouse
Vijay Viswanathan
Published in:
Decis. Support Syst. (2017)
Keyphrases
</>
customer reviews
opinion mining
customer satisfaction
online product reviews
product features
positive or negative
product reviews
sentiment analysis
user generated content
opinion words
positive and negative
real time
machine learning
information systems