Understanding Telecom Customer Churn with Machine Learning: From Prediction to Causal Inference.
Théo VerhelstOlivier CaelenJean-Christophe DewitteBertrand LebichotGianluca BontempiPublished in: BNAIC/BENELEARN (2019)
Keyphrases
- customer churn
- churn prediction
- causal inference
- prediction model
- machine learning
- data mining
- random forest
- rule induction
- regression model
- credit risk
- abductive reasoning
- additive noise
- discrete data
- decision trees
- learning algorithm
- machine learning methods
- nonmonotonic reasoning
- prediction accuracy
- causal models
- rare events
- customer relationship management
- natural language processing
- neural network
- eye tracking data
- visual analysis
- multi class
- social network analysis
- markov chain
- maximum likelihood