Competing Across Technology-Differentiated Channels: The Impact of Network Externalities and Switching Costs.

Siva Viswanathan

Published in: Manag. Sci. (2005)

Keyphrases

network effects
information goods
network externalities
switching costs
technology adoption
electronic markets
social networks
case study
resource sharing
pricing strategies
information systems
end users
electronic commerce
virtual communities
factors that influence
market share