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Customer: A novel customer churn prediction method based on mobile application usage.

Nielsen L. R. MachadoDuncan D. A. Ruiz
Published in: IWCMC (2017)
Keyphrases
  • clustering method
  • mobile applications
  • prediction model
  • customer churn
  • neural network
  • clustering algorithm
  • classification accuracy
  • multi label
  • evaluation method
  • churn prediction