Using PCA to Predict Customer Churn in Telecommunication Dataset.

Takeshi Sato Bing Quan Huang Y. Huang M. Tahar Kechadi Brian Buckley

Published in: ADMA (2) (2010)

Keyphrases

customer churn
prediction model
customer relationship management
principal component analysis
churn prediction
data mining technology
feature extraction
benchmark datasets
data mining
neural network
decision trees
feature space
support vector machine
customer segmentation