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Understanding users' motivations to engage in virtual worlds: A multipurpose model and empirical testing.

Tibert VerhagenFrans FeldbergBart van den HooffSelmar MeentsJani Merikivi
Published in: Comput. Hum. Behav. (2012)
Keyphrases
  • virtual world
  • theoretical analysis
  • probabilistic model
  • statistical model
  • objective function
  • virtual environment
  • similarity measure
  • empirical data
  • probability distribution
  • computational model
  • test data