Machine Learning for Customer Churn Prediction in Retail Banking.
Joana DiasPedro GodinhoPedro TorresPublished in: ICCSA (3) (2020)
Keyphrases
- retail banking
- customer churn
- prediction model
- churn prediction
- machine learning
- data mining
- regression model
- credit risk
- rule induction
- prediction accuracy
- random forest
- machine learning methods
- model selection
- knowledge discovery in databases
- data mining technology
- customer relationship management
- decision trees
- evaluation method
- feature selection
- neural network