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Commentary - Discussion of "Alleviating the Constant Stochastic Variance Assumption in Decision Research: Theory, Measurement, and Experimental Test".

Jordan LouviereJoffre Swait
Published in: Mark. Sci. (2010)
Keyphrases
  • data sets
  • real world
  • database
  • decision making
  • case study
  • image sequences
  • experimental data
  • test data