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Influence of Product Class on Preference for Shopping on the Internet.
Tulay Girard
Ronnie Silverblatt
Pradeep K. Korgaonkar
Published in:
J. Comput. Mediat. Commun. (2002)
Keyphrases
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internet shopping
factors influencing
service quality
neural network
data sets
life cycle
preference relations
customer satisfaction
product recommendation
online retailers
purchase decision