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The impacts of live chat on service-product purchase: Evidence from a large online outsourcing platform.
Lingfeng Dong
Zhongsheng Hua
Liqiang Huang
Ting Ji
Fengxin Jiang
Guangzhu Tan
Jie Zhang
Published in:
Inf. Manag. (2024)
Keyphrases
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online stores
service providers
product information
comparison shopping
real time
purchase decision
online services
value added services
online retailers
internet shopping
service quality
website
information systems
discussion forums
sharing platform
service platform
grocery shopping
web services
online learning
electronic commerce
instant messaging
social networks
information technology
product reviews
client server architecture
service discovery
computer supported collaborative learning
customer loyalty
life cycle
seamless integration
chat conversations
cloud services
computer mediated communication
potential customers
service management
shopping behavior
customer satisfaction
product design