The Next 'Deep' Thing in X to Z Marketing: An Artificial Intelligence-Driven Approach.
Vincent CharlesNripendra P. RanaIlias O. PappasMorten KamphaugKeng SiauKenth Engø-MonsenPublished in: Inf. Syst. Frontiers (2024)
Keyphrases
- artificial intelligence
- website
- intelligent systems
- expert systems
- computational intelligence
- knowledge representation
- ai methods
- data mining
- knowledge based systems
- data driven
- software engineering
- success stories
- engineering design
- social media
- database
- neural network
- deep learning
- customer relationship management
- machine learning
- ambient intelligence
- intelligent agents
- computer science
- long term
- case based reasoning
- electronic commerce
- web pages
- knowledge engineering
- data mining technology
- information technology
- predictive modeling
- ai systems
- natural language processing
- ai technologies
- short and long term