Research on the Influence Mechanism of Blind Box Product Characteristics on Consumers' Purchase Intention.

Linmei Zhan Ying Xiong

Published in: WHICEB (2) (2024)

Keyphrases

purchase intention
online shopping
product quality
online stores
survey data
virtual communities
quality control
process control
website
product information
product development
information systems
electronic word of mouth
software quality
product design
personal information
development process
virtual environment